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Yahoo cans female finance columnist, tells her to try “lifestyles” [Exits]
December 27th, 2007 at 2:37 pmSource:Valleywag
You’re not the only one watching what you do in Adobe Creative Suite 3, the company’s ubiquitous photo-and-design software package. Adobe is watching you, too. According to this screenshot from Uneasysilence, launching Adobe CS3 triggers communication between your computer and behavioral analytics firm Omniture. (For starters, Adobe could have chosen a partner with a less ominously Foucauldian name.)
Adobe confirms the function, saying they use information gleaned about user behavior to gain “business insight into how to create better user experiences.” Don’t want to be their guinea pig? Omniture lets you opt out.
Source:Valleywag
Yahoo career-advice columnist Penelope Trunk took on a familiar topic today: “How to deal with getting fired (from Yahoo.)” Her boss, she said, told her the column didn’t pull in a high enough CPM — the rate advertisers pay. Stock talk draws pricier ads than job advice. So far, all business. But then came the gratuitous insult: When Trunk asked if there were any other opportunities at Yahoo for her, the Yahoos recommended she try Lifestyles, a Yahoo division for food, horoscopes, and the like.
The scene was all too familiar for Trunk. When Trunk’s column for Business 2.0 was canceled, her editor there suggested that Trunk, then pregnant with her first child, try writing for Working Mother instead.
