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TV, Meet the Web. Google Analytics Starts Measuring TV Ads

June 6th, 2008 at 11:35 am

Source:TechCrunch
We’re excited to announce Chris DeWolfe, Sean Parker and Jeff Weiner will be joining our lineup of TechCrunch50 expert panelists. They, along with Marc Andreessen, Roelof Botha, Ron Conway, Marissa Mayer, Sheryl Sandberg and Yossi Vardi will be judging and questioning the fifty startups selected to participate in TechCrunch50.
TechCrunch50 is our annual conference where fifty […]Source:TechCrunch
Source:TechCrunch
Google’s experiment with selling and measuring TV ads on the Dish satellite network just got a lot more interesting. A month ago, Google incorporated the ability to buy TV ads into AdWords. Now, it is taking all of that ad impression data and layering it on top of Google Analytics (click on the […]

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