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hi5 Opens to Widgetbox Apps to Expand OpenSocial Distribution

August 25th, 2008 at 9:31 pm

Source:Mashable!

I just got a quick note from FriendFeed’s Bret Taylor letting me know that the FriendFeed Beta that MG Siegler spotted the other day is officially out and ready for public consumption. The new look sports a number of new features, all of which will end up getting integrated into the default design once feedback is garnered from the userbase.

There are a lot of interesting aspects to the new layout, most of which have to do with the organization of the data into different and user-defined groups, something that partially answers an issue I brought up with FriendFeed over the weekend.

In new functionality, though, there’s the ability to upload photos with new posts to the system, allowing you to select and upload multiple files at once with no additional downloads required (just using the standard share button that’s on every page).

Probably the most useful feature in this update is the ability to define friend lists. They’re designed to enable you to organize your friends into groups.  This has long been a feature requested for services like FriendFeed and Twitter - the noise level that rises with adding new friends can interfere with the reliable communication you may have had with your close friends when you first set up your service.  Despite the trademark spartan design on FriendFeed, keeping up with hundreds of folks is surprisingly easy, but in doing so, you’ll probably notice as I did the decrease in intimacy with your core friends.

The friends lists can help remedy this, and by setting up the groups, you’ll more easily be able to scan through and get a handle on what your buddies have been up to before heading on over to the white noise that is the combined feeds of all the people you’re following.

If your goal is more noise, rather than less, you’ll probably enjoy the newfound ability to see other people’s home feeds. This can be useful for when you want to explore others’ circles of friends and assimilate them into your own collective, as you’ll be able to see your current friend’s postings in the context of all their friend’s postings.

I haven’t had long to test these features yet, but at first blush, I’d say I’m all for them. They potentially solve a lot of issues I was developing with the service, so I expect them to be widely well recieved.

—Related Articles at Mashable! - The Social Networking Blog:FriendFeed Gets $5M, Launches to the PublicFriendFeed Recommendations? Who Are You Likely to Like?Former Googlers Team Up to Launch FriendFeedMashable Rocks: Connect with us on FriendFeedFriendFeed Launches SearchFriendFeed for iPhone Coming - I’ve Waited For This All My LifeFriendFeed Brings Twitter Back

Source:Mashable!

Even though social network hi5 has had support for Widgetbox widgets since early July, the ability for developers to fully leverage hi5 as a network in relation to these widgets was limited to the capabilities of, well, a widget. Now, Widgetbox has teamed up with hi5 to allow access to its App Gallery for an integrated solution that allows apps built on Widgetbox to act as stand-alone applications within the hi5 network.

According to hi5, over 2 million Widgetbox widgets have been added to hi5 from its existing support, leading to more than 65,000 subscriptions to widgets. Now, any developers that would like to create an application for hi5 now have the option of creating an OpenSocial application that’s distributed on Widgetbox and through hi5 and all the other of the other social networks that have launched OpenSocial support.

This is yet another way in which developers can take extend their distribution, expanding on Widgetbox’s existing support for other platforms like Facebook as well. It allows hi5 to provide more value to its developer community, and allows Widgetbox to provide more channels through which its Application Gallery creations can be accessed. Given Widgetbox’s developments for its own advertising networks, making deals with large social networks will benefit Widgetbox and its advertisers and developers as well.

As hi5 was also among the first to support OpenSocial, and took things a step further with its own messaging API, there are a number of hi5-specific ways in which developers can further gain adoption for their applications. Got an app through Widgetbox on hi5? Let us know what you think of this new partnership.

—Related Articles at Mashable! - The Social Networking Blog:Widgetbox Launches Showcase & “Get It Now”Widgetbox Launches iPhone Widget Gallery Sans Apple’s SDKWidgetbox Showcase Offers iTunes Widget and PlaylistWidgetbox Launches App Accelerator for BeboWidgetbox Launches Gossip Widget Collection for BeboMoney-Making Facebook Apps from RockYou & WidgetboxWidgetbox Chosen by Forbes for Widget Distribution

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