TechAddress http://www.techaddress.com Providing the Latest User-Generated and Aggregate Technology News Fri, 28 Nov 2008 12:22:22 +0000 http://wordpress.org/?v=2.0.5 en Plaxo’s John McCrea Sheds Some Light on the Comcast Deal http://www.techaddress.com/2008/05/15/plaxo%e2%80%99s-john-mccrea-sheds-some-light-on-the-comcast-deal/ http://www.techaddress.com/2008/05/15/plaxo%e2%80%99s-john-mccrea-sheds-some-light-on-the-comcast-deal/#comments Fri, 16 May 2008 02:31:44 +0000 News live acquisition Comcast Plaxo FriendFeed John McCrea Opinion m&a early adopter http://www.techaddress.com/2008/05/15/plaxo%e2%80%99s-john-mccrea-sheds-some-light-on-the-comcast-deal/ Source:Mashable!
Still don’t have your VIP tickets for this Friday’s MashBashNYC? We were sold out but I managed to finagle the venue into adding 50 more last minute tickets. Please buy them directly through Webster Hall. Any remaining tickets will be available at the door between 8pm and 9pm only.
Who’s ready for a crazy night?! Join […]SHARETHIS.addEntry({ title: “MashBash NYC Tomorrow - Last Minute Tickets Added”, url: “http://mashable.com/2008/05/15/mashbash-nyc-tomorrow-last-minute-tickets-added/” });

Source:Mashable!
I had a chance to talk to John McCrea today regarding the acquisition of his company by Comcast, and while a lot of the raw information is probably found elsewhere or in other analysis, the way he laid it all out to me showed me exactly how much sense the joining of these two organizations […]SHARETHIS.addEntry({ title: “Plaxo’s John McCrea Sheds Some Light on the Comcast Deal”, url: “http://mashable.com/2008/05/15/plaxo-john-mccrea-comcast/” });

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]]> http://www.techaddress.com/2008/05/15/plaxo%e2%80%99s-john-mccrea-sheds-some-light-on-the-comcast-deal/feed/ How Plaxo took advantage of Scoble [Great Moments In Pr] http://www.techaddress.com/2008/01/04/how-plaxo-took-advantage-of-scoble-great-moments-in-pr/ http://www.techaddress.com/2008/01/04/how-plaxo-took-advantage-of-scoble-great-moments-in-pr/#comments Fri, 04 Jan 2008 09:32:28 +0000 facebook Top Great Moments In Pr Robert Scoble Plaxo John McCrea http://www.techaddress.com/2008/01/04/how-plaxo-took-advantage-of-scoble-great-moments-in-pr/ Source:Valleywag

Did Plaxo exploit blogger Robert Scoble by cajoling him into breaking Facebook’s terms of service to test a new feature, temporarily getting his account suspended? Plaxo executive John McCrea would prefer you didn’t think so. “Biggest regret? A lot of folks saying/thinking we took advantage of you. Bummer,” McCrea Twittered. Note that McCrea didn’t say he regretted actually taking advantage of Scoble.

That’s because as Plaxo’s vice president of marketing, McCrea was surely aware that his company’s PR agency was actively pitching reporters on the Facebook beat to cover the story. If that’s not taking advantage of Scoble, I don’t know what is — and if McCrea weren’t taking advantage of Scoble in just this way, he wouldn’t be doing his job. Here’s the pitch Plaxo’s agency sent.

“Alicia Mickelsen” 01/03/2008 02:10 PM
Subject: NEWS: Plaxo Pulse’s upcoming feature breaks down the walls of Facebook - causes controversy

Hi REDACTED,

Facebook has one of the few walled gardens left in the ever-growing Open Social Web. And just today the evidence of this walled garden became apparent when a user tried to take their friend’s public contact information and take it with them into another service.

Plaxo has been working on a new feature, a Facebook Import that gets the contact information of your Facebook friends - names, emails and birthdays - and pulls them into your Plaxo Pulse account. In very early stages, this feature caused famed blogger Robert Scoble to lose his Facebook account. However, the Facebook Importer behaves quite similar to other address book import that Plaxo already uses including Google, Yahoo! and Microsoft.

This is an interesting time for the walled vs open debate and Plaxo has been leading the way since the beginning with their support for open standards and OpenSocial, and this step is an interesting move for the future. If you would like to learn about how the Facebook Importer works, how it’s truly unique and new, and what Facebook’s reaction to this first user means for future.

Let me know when you are available today, and I would be happy to put you in touch with Plaxo executives, including the lead engineer of the Facebook Import.

Thanks,
Alicia

Alicia Mickelsen
Breakaway Communications for Plaxo
156 Fifth Avenue, Suite 410, New York, NY 10010


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