On May 1, Indaba Music (www.indabamusic.com) will launch their advanced online production console with integral new features for their international community of professional and amateur musicians. Using the application, musicians can access, edit and mix their music from any computer in the world. The console will now allow for mix down, where individual tracks submitted by different users are mixed together into a single file, creating a finished song ready for distribution. Other new features include looping, automated pan/volume and the ability to export session tracks and information directly to ProTools, Logic, and all other desktop audio applications. The new console builds upon the features of the existing site console, which include multi-track editing, auditions and session track contributions from multiple users, a chat window for real time communication, and the ability to save multiple mixes of the session.

Where once music creation was bounded by geography and online opportunities scarce, Indaba Music now offers a diverse community and an easy-to-use set of collaborative tools in one place. Indaba is a Zulu word that invokes the spirit of collaboration and community. It refers to a gathering or a forum for sharing ideas, and it embodies concepts that are central to the mission of Indaba Music.

Indaba Music’s additional features include public or private “Sessions” to manage new recording, mixing, or mastering projects together and a recommendation system whereby site members are suggested to other users that they may be interested in working with. As part of building a new marketplace for music creation, Indaba offers the ability to establish terms and payment for work and then to rate the experience of collaborating with other session members, forming a meaningful feedback system.

We maximize the productivity and quality of service by giving customer service agents the power to access expertise anywhere within a company or to collaborate with external partners for tailored case resolution. Neocase provides all relevant business units with direct, customized access for solving each customer issue, organizing back-up teams as well as all internal and external departments of a company around a single customer contact.

Neocase can be deployed on-demand, on-premise, or bundled with Microsoft CRM 3.0 sales and marketing modules.

TechAddress:  What makes your company stand apart from your competitors?

Neocase:  While most CRM vendors focus their efforts on the marketing and salesforce automation elements of the CRM equation, Neocase hones in solely on the customer service prong to create both deep domain expertise and a more complete, customer-focused product offering. We implement a unique parent-child collaborative case creation, whereby a case can be easily duplicated by an agent, then administered to internal and external experts to resolve the case quickly. The customer service agent is not always able to solve a case on his own, so Neocase allows for collaboration among the appropriate expertise within a company to solve customer issues.   

We also leverage an innovative channel strategy where channel partners are kept in the sales cycle for our on-demand product, something they have been left out of by many other on-demand vendors. Additionally, the combination of our solutions with Microsoft Dynamics CRM 3.0 delivers the only complete CRM solution available to address the full cycle of sales, marketing and customer service operations.

TechAddress:  What are some of the main features?

Neocase:  The concept of collaboration lies at the foundation of our approach to customer service. Collaboration ensures that customer requests are handled not only in the context of the help desk or customer service department, but also allows smart agents to work in real-time with other departments such as sales, marketing, supply chain, accounting as well as with external partners to utilize their efficiencies and achieve faster case resolution.

Our completely collaborative customer service platform is comprised of seven modules that work well individually and, when used together, function synergistically for faster case resolution. These seven components include a collaborative platform; Self-service Portal which allows for 24/7 online service access by the customer; a Partner Center which enables external partners to contribute to case resolution; Service Level Agreement (SLA) module; Knowledge Base containing extensive online library of past cases and case resolution information; Field Services module to dispatch field services agents through geo-localization; and a Reporting and Dashboards module.

TechAddress:  Who’s your target customer or audience?

Neocase:  Given the flexible implementation structures we offer, our target customer-base includes both SMBs as well as large enterprises. This includes global companies in a variety of industries including high tech, financial services, retail, hospitality and healthcare.

TechAddress:  Any new things in particular that you’re working on right now?

Neocase:  We’re always looking for ways to improve our technology for both the companies who implement Neocase’s solutions and the customers that they in turn service. We’ve recently been elaborating on our collaborative work with Microsoft in anticipation of their pending Titan upgrade later this year. We’re also continuing to expand upon our partner base and join forces with companies whose business practices align with ours, as well as heighten awareness regarding our on-demand offering.

TechAddress:  Where do you see your company heading in the future?

Neocase:  A main focus right now is on building out our worldwide presence in bridging our established product, customer base and success to date in Europe with our relatively new presence and growth in the U.S. We’ve brought together a top U.S. executive team since our launch stateside in early 2006 which should help in penetrating the U.S. market and becoming a truly international entity.

TechAddress:  Any negative feedback or criticism regarding technology and services?

Neocase:  One of the hardest things in the industry we’re in is being able to meet the needs of three different groups: enterprises, their partners and their customers. This creates a diverse base of needs, so in response we strive to take the feedback we receive from these different parties and incorporate it into our offerings.

Many people also believe that CRM is too crowded of a space to successfully break into, but the reality is that there are very few players in the industry that offer a truly comprehensive customer service solution, and that’s the gap in CRM that Neocase is looking to fill.

TechAddress:  So what would you say is the guiding principle behind your company?

Neocase:  From day one we’ve always been completely focused on the customer. While CRM is intended to boast a superior understanding of customer behavior, somehow the customer’s voice often gets drowned out of the equation. Neocase has a history of more than 15 years in the customer service business thanks to Supporter (our parent company), so we are fortunate to have this experience to make our products totally unique in our understanding of our customer’s needs.

TechAddress:  What is the mission of your company and what are you bringing to the market that is innovative?

Neocase:  We aim to help companies make the move from simple case management to complete, personalized customer care. Neocase redefines the customer service function by empowering the agent in a way can serve as a key competitive differentiator and bring the focus back to the customer, resulting in higher quality of service, new revenue opportunities, a substantial reduction in operating costs, and increased customer satisfaction and loyalty. Because the element of "customer" serves as the cornerstone of our products, it also rests at the core of how Neocase aims to treat its own customers.

TechAddress:  Where are you in terms of funding and your lifecycle?

Neocase:  In October 2006 we closed our series B round of funding, supported by Iris Capital. Iris Capital is a pan-European venture and development capital company specializing in media, communications and information technology.

Neocase’s first round of venture funding came from Caisse des Dépôts. Caisse des Dépôts is a state-owned financial institution that performs public-interest missions on behalf of France’s central, regional and local governments. It also manages substantial portfolios of shares in listed companies, private equity investments and real estate assets.

France-based Supporter S.A. provided the initial financial support during the company’s inception. Since 1990, Supporter has remained a major player in the field service and customer service markets.

TechAddress:  If your technology or service is not formally launched yet, when’s the launch date? If you have already launched, when was your launch date?

Neocase:  We formally launched Neocase 10 in the U.S. in May 2006.

What’s Going Down2Night.com
Seattle, San Francisco and Tri-Cities,WA among first to have Local Nightlife Broadcast by Text Message

(Seattle, WA)—March 16, 2007 – Have you and your friends ever wondered: “What are we doing tonight?” Seattle start-up Down2Night.com seeks to answer that question. Down2Night www.Down2Night.com is a free service that broadcasts SMS text message notification of a users favorite local nightlife venues they choose, on the days they choose.

Down2night.com launched this week with Seattle, San Francisco, and Tri-cities, WA for the alpha version. Rollout into other major cities across the nation will follow as popularity and feedback pour in. 

Down2Night.com is after the mobile social networking industry officially introduced in 2001, and has since exploded into a $3.45 billion dollar industry in the US alone.

Mark Michael/CEO and Daniel Rust/Chief Architect both in their early twenties co-founded Down2Night.com. They agree that down2night’s primary users will be the 18 to 35 year old professional crowd.

“This market segment is the most mobile-savvy group having SMS messaging experience, while also being the individuals that spend the most time and money attending musical events, and visiting clubs, lounges, and other nightlife establishments says Mark Michael CEO/Co-founder.”

Many of the notifications will also include specials, discounts, or coupons providing free or reduced rates for products, services, or cover charges with just the presentation of a text message.

The expected promotion in each city is planned to include discounts at local nightclubs, lounges and eateries, and a public "Launch" party, along with more conventional advertising.  

"With down2night, the user and establishments contribute event(s) or messages into the system and have it available to their peers/patrons online within minutes; using this dynamic portal, the event information broadcasted to the public can always be accurate and up to date," explained Rust.

Future enhancements will allow someone traveling to Las Vegas to temporarily sign up for that city and receive notification of special events at their favorite casinos, nightclubs and performances.

–###–

Contact:
www.Down2Night.com “What’s Going Down 2 Night?”
a Synapse Corporate Solutions, LLC Company

• Current Seattle Venues: 103
• Current San Francisco Venues: 173
• Current Tri-cities Venues: 22
• Improved Navigation
• Mashup with Yelp (http://www.yelp.com) showing snippets of the last 5 reviews added
• Browse and view what other "spots" users have subscribed to
• "Map My Spots", which is a Google Maps mashup of your "spots" shown visually on a map
• Mash up/Integration section for XML Feeds
• Embeddable flash widget to display your favorite "spots" on your MySpace profile, blog, or personal web site
• See who has subscribed to the same spots you have
• RSS feed of the top events going down in your city
• RSS feed of events going down at your "spots"
• Select what days of the week you want to be notified via text message
• Receive one text message at 3pm on each day you have selected, listing your spots and what events are going down on that night
• Add new events at your "spots"
• Vote on current events at your "spots"
• Subscribe to your favorite nightlife "spots" (i.e. clubs, bars, lounges, and venues) in your city
• Live search of the "spots" in your city
• View how popular a "spot" is based on the number of subscribers, events, and messages
• Add messages and discussion about "spots"
• Upload an image to represent you on the down2night site

According to the New England Journal of Medicine, and the American Medical Association, using a program like SugarStats will reduce the complications associated with diabetes by as much as 40%.

Volcano, Hawaii - Marston Alfred, founder and chief architect of SugarStats.com, himself a diabetic since he was 9 years old, has developed a web based self-management application in which users can track, manage and monitor the most essential and important of their diabetic information online. Through a user-friendly web interface using the latest in web and information technology, SugarStats.com also enables the Diabetic to selectively provide friends, family, educators and health care professionals ‘read only’ access to their statistics. Primary elements affecting blood sugar levels including medication, food intake and physical activity are addressed in a manner that is not overly complex or too feature rich, enabling the end user to expediently self-manage via the Internet and Internet-enabled mobile devices. The core of this system will be available free to the public.

20.8 million people, approximately 7.0% of the U.S. population, have diabetes. Diabetes was the sixth leading cause of death listed on U.S. death certificates in 2002. The prevalence of diabetes is increasing at an alarming rate, as are the associated personal and societal costs, including long-term complications such as blindness, kidney damage, cardiovascular disease and lower-limb amputations. Further studies show diabetes and its complications cause substantial loss in quality of life, are the fourth most frequent reason for ambulatory physician visits, and incur $132 billion dollars in U.S. health care expenditures, directly and indirectly annually. There is now abundant evidence that complications of diabetes are preventable.

According to Dr. IM Stratton, Al Adler, HA Neil, et al, management of glycemia in diabetes is crucially important to the prevention of both acute and long-term complications. In general, every percentage point drop in A1C blood test results (e.g., from 8.0% to 7.0%) reduces the risk of micro-vascular complications (eye, kidney, and nerve diseases) by 40%. When programs like SugarStats were used regularly by the diabetic, they showed an average of a 1 point drop in the A1C levels.

Web-based tools have been emerging as effective methods for lowering HbA1C levels and several other key health markers in diabetics such as blood pressure however, to date, none have been available to the public. SugarStats.com provides a proven means to substantially lower these important health markers while also supporting the important opportunity to shift the focus of diabetes management toward patient self-management.

Alfred was diagnosed with Type 1 Diabetes as a child. He always felt dissatisfied and uninspired with the various ways to monitor and track his blood sugar levels and trends, finding them either over complicated and involved, or pedantic and & ‘boring’. Now 24 years old, Alfred’s professional expertise in the field of computers, networking and Internet technology/programming provided the foundation from which he developed for himself an engaging, informative, time saving and means to effectively address his diabetic management needs. From his personal quest, SugarStats.com has now emerged to support Internet-accessible diabetics the world over an alternative means to effectively address, control and ultimately improve their health.

Alternate Contact: Daerick Lanakila at dlanakila [@] sugarstats.com SugarStats POB 909 Volcano, HI 96785

========================================
Permission to Reprint:
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Journalists, newsletter publishers, bloggers and others: You may reprint anything in this article as long as you include a link to our website and email.

Need a screenshot of what a diabetic would see on their personal SugarStats page along with more info regarding SugarStats is available at http://www.sugarstats.com/tour

CONTACT: Marston Alfred at 619-573-4071
SugarStats
PO Box 909
Volcano, HI 96785
http://www.sugarstats.com

About This Release: If you have any questions regarding information in these press releases please contact the organization listed in the press release. Issuers of press releases and not PR Leap are solely responsible for the accuracy of the content.

Customers — who include wine enthusiasts, professional winemakers, wine retailers and restaurateurs — can make small batches of wines or significantly larger quantities using grapes from some of the state’s high-end vineyards, such as Amber Ridge Vineyard in the Russian River area, Anderson Valley’s Hein Vineyard, Napa Valley’s ToKalon Vineyard, and Mendocino’s Eaglepoint Ranch, according Crushpad’s web site. It now has about 1,500 members in 35 states and six countries. The new financing will enable San Francisco-based Crushpad to expand this year’s production to between 25,000 and 30,000 cases, and dramatically expand its social networking site — crushnet.com — officials said Feb. 7, setting the stage “for national expansion into new urban locations.”Noah Dorrance, Crushpad’s marketing director, told the San Francisco Business Times that more than half of its current customers live outside the Bay Area, and many fly in or link up electronically to keep tabs on their wine’s progress. “We’re in talks in a number of different markets, both nationally and internationally” to expand into new geographic regions within the next year or so, he said, but declined to be more specific. Professional investors and Crushpad customers provided equity financing of $2.7 million, augmented by a line of credit provided by City National Bank.

In mid-December, Crushpad said its customers produced 15,000 cases of luxury wines from almost 300 tons of grapes last year, creating more than 400 distinct wines. Roughly half of that volume came through Crushpad Commerce, a service that allows customers to start and sell their own commercial brands.

Crushpad is positioning itself as a player in the new wave of so-called “social production” companies where consumers help define and create the end product, and clearly aims to be thought of as the YouTube or MySpace of luxury wine production. “Crushpad clients define the wine style, participate as much or as little as they want and end up with barrel-size lots of luxury-class wine made to their specification,” officials said in the statement. The company was founded three years ago by wine industry veterans and “technology refugees,” according to Wednesday’s statement. For example, Kian Tavakoli, Crushpad’s lead winemaker, has been a winemaker for luxury wine Opus One and Clos Du Val Wine Co.

The typical cost at Crushpad to produce a barrel of wine, or about 25 cases, ranges from $4,500 to $9,600, which translates into $15 to $32 per bottle. Some customers use its San Francisco warehouse-style facility to make and sell wine for commercial purposes, and the company helps them to produce as few as 50 cases and as many as thousands. Some users participate in making their wine over the Internet, using Crushpad’s interactive webcams and help from its crushnet.com “online community.”

“Over the past three years we’ve had the privilege of working with thousands of people to pursue their dream of making wine. This financing will allow us to fulfill that dream for many more as we begin entering new markets,” Michael Brill, Crushpad’s founder and CEO, said in the Feb. 7 statement.

San Francisco Business Times by Chris Rauber

TechAddress: Tell me a bit about your company, what it does and what’s your value proposition?

Likebetter: I don’t know about you, but I take a ton of digital photos. I literally have ten thousand photos on my hard drive, just sitting there in folders. No one besides me has ever seen them, and really, I only saw them when I took the picture in the first place. This shouldn’t be.

We want to help you dust off those monster collections of photos, by acting as a “goodness filter” that only the best photos can pass through. You upload your collection to likebetter, send a link to your friends, and within minutes you have a list of your best photos - which you can then do cool stuff with, like exporting them to flickr, printing them, or posting them on your blog.

TechAddress: What makes your company stand apart from your competitors?

Likebetter: There are a ton of companies in the photo space. No one that we know of has tackled this particular problem in the way we have.

A lot of companies have adopted our lovely interface though. Which we take as a compliment, and then we make catnip voodoo dolls of their creators, and introduce them to Felix.

Likebetter.com stands out from other photo-centered sites like Flickr because it’s all about helping you find your best photos. Since finding your best photos is hard, and Flickr isn’t helping much, we’re fixing it ourselves.

TechAddress: What are some of the main features?

Likebetter:

* It’s much easier to upload tons of photos at once here than there.

* Social editing features - your friends sort and rotate your images for you.

* Photo viewing and voting are the same - whenever someone views your photos, they’re giving you feedback. Everyone participates in some small way.

* Exporting to other photo sites (soon): no one we know does/allows this. Most photo sharing sites don’t allow sharing in this way, which sort of defeats the purpose. You own your photos, so we’re going to help you do what you want with them.

* Our interface is super-simple and really, really pretty.

TechAddress: Who’s your target customer or audience?

Likebetter: Anyone with a digital camera, really. Since that list now includes my mom, it must be really, really big.

Our power users are photographers, graphic designers, web designers; anyone who works with visual information, and needs to evaluate it in some way. There’s nothing stopping you from finding your best logo designs, web site layouts, or whatever you want. We’ve kept likebetter general on purpose.

TechAddress: Any new things in particular that you’re working on right now?

Likebetter: Lots of stuff. Right now we’re fleshing out the flickr/smugmug/etc integration. That’s coming soon.

TechAddress: Where do you see your company heading in the future?

Likebetter: Likebetter should be the place you put your pictures as soon as you plug in your camera.

TechAddress: Any negative feedback or criticism regarding technology and services?

Likebetter: No, none really (hurray!). Some people complain about a lack of so-and-so a feature, but we just add it and they’re happy.

Scaling was a hard problem to lick, and will likely continue to prove difficult in the future. It’s just one of those things you need to deal with.

TechAddress: So what would you say is the guiding principle behind your company?

Likebetter: Make something that people want.

TechAddress: What is the mission of your company and what are you bringing to the market that is innovative?

Likebetter: Wait, is this a trick question? Are you trying to get me to change my story? Likebetter is going to revolutionize the telecommunications industry, of course.

TechAddress: Where are you in terms of funding and your lifecycle?

Likebetter: We were funded by ycombinator.

TechAddress: If your technology or service is not formally launched yet, when’s the launch date? If you have already launched, when was your launch date?

Likebetter: October 2006. Digg was very helpful.

Listen Up! PopMatters and Mercora Announce Exclusive Label
Promotion Program

Pop Culture Site Partners with Social Radio Network to Market Recording Artists and Drive Music Sales

Chicago, IL and Santa Clara, CA – February 5, 2007 – PopMatters, the leading independent cultural criticism magazine on the Web, and Mercora, Inc., the world’s largest social radio network, today announced the launch of Listen Up!, an exclusive program for music labels to increase promotion and publicity for their artists at www.popmatters.com and www.mercora.com.

Music labels participating in the launch include Kill Rock Stars, Ninja Tune, Thrill Jockey, Vanguard, Warp, World’s Fair, Sugar Hill, Definitive Jux, Yep Roc, and Record Collection. PopMatters and Mercora are partnering to bring independent music label artists to a global audience.

Under terms of the partnership, PopMatters and Mercora will showcase artists and music labels will receive premier streaming media placements within PopMatters editorial content, in the PopMatters media center, and in Mercora’s music channels that reach over one million users worldwide. Music labels invited to participate will also receive revenue through SoundExchange®.

“We are pleased to join this exclusive program with PopMatters and Mercora,” said Jeff Waye, label manager for Ninja Tune. “By participating in Listen Up!, we can introduce our artists to new music fans and drive revenue growth in online and offline music stores worldwide.” In fact, Mercora partners have demonstrated increases in online music store sales by as much as 30 percent or more.

Music labels participating in the launch feature recording artists such as Aesop Rock, Allison Moorer, Amon Tobin, Blues Traveler, Califone, Coldcut, Deerhoof, Dolly Parton, Edwin McCain, EL-P, Grizzly Bear, Harvey Danger, Herbalizer, Hot Hot Heat, J Dilla, Joan Osborne, Kristin Hersh, Linda Ronstadt, Macromantics, Marah, Midlake, Mindy Smith, Mr. Lif, Mouse on Mars, Murs, Nick Lowe, Nickel Creek, Paul Weller, Roots Manuva, Sloan, Squarepusher, The Apples in Stereo, The Reverend Horton Heat, The Robert Cray Band, The Walkmen, Tortoise, and many more.

“We are delighted to partner with Mercora to drive greater awareness, promotion, and sales for music labels and recording artists,” said Sarah Zupko, editor and publisher, PopMatters. “Through integration with editorial content, PopMatters readers can enjoy a rich user experience with the ability to read reviews and listen to music simultaneously.”

In its more than seven-year history of publishing smart and edgy cultural criticism, PopMatters has become one of the Web’s most prestigious cultural sources and foremost cultural tastemakers, especially within the 18-34 demographic. PopMatters has more than 1.2 million unique monthly readers and more than 15 million monthly pageviews and these figures are increasing each and every month.

Since its inception in 2003, Mercora has been a positive force in the online music space. The social radio network enables new music discovery and drives purchase behavior by providing online users with the ability to search, find, and listen to music from the world’s largest legal catalogue. Music on the Mercora network is 100 percent programmed by users who gain instant access to over 100,000 music channels streamed in CD-quality, over three million unique tracks, and 200,000 individual artists across all music genres. Music fans can discover new music for free and purchase downloads, ringtones, CDs, and tickets from Mercora’s advertising and commerce partners.

About Mercora, Inc.
Mercora’s mission is to create the world’s largest social radio and music network by cataloging and organizing the world’s music and audio content and make it universally searchable and legally listenable for everyone. Mercora (www.mercora.com) is headquartered in Santa Clara, CA.

About PopMatters
Founded in 1999, PopMatters, the #1 independent cultural criticism magazine on the web, is international in scope and dedicated to documenting our times and promoting cultural understanding. PopMatters cultivates smart writers from the world-at-large, recognizing that creative, compassionate intellectuals reside in all levels of society, in all types of societies, and it values their ability to provide intelligent, entertaining cultural criticism in the form of thoughtful essays, interviews, and reviews. PopMatters is content is syndicated both nationally and internationally by McClatchy-Tribune. View PopMatters at www.popmatters.com.Pop Culture Site Partners with Social Radio Network to Market Recording Artists and Drive Music Sales

TechAddress: Tell me a bit about your company, what it does and what’s your value proposition?

KeepYouSafe: KeepYouSafe.Com offers digital safe deposit boxes that people use to safely store vital personal information such as insurance policies, financial and medical records and the like. An Online Safe Deposit BoxSM is completely secure, totally private and accessible from anywhere at any time. All you need is an internet connection and a web browser.

TechAddress: What makes your company stand apart from your competitors?

KeepYouSafe: Our competition requires consumers to download special client software to manage data backup. In addition, our competitors focus on offering consumers a way to back up their photos, music files, and other data stored on their computers.

At KeepYouSafe.Com, we designed a browser-based service to give consumers a safe and secure Online Safe Deposit Box to store their most important documents in case of disaster, fire, or theft – insurance policies and inventories, financial account information, wills, etc.

Initially, KeepYouSafe.com’s small Online Safe Deposit Box is free. Members may upgrade at any time to a larger box for only $36 per year.

TechAddress: What are some of the main features?

KeepYouSafe: There are three features that stand out about KeepYouSafe.com:

1) Simplicity. Check out our user interface. If you are a true geek, encrypting your most important data, duplicating it or emailing it around the world seems simple enough, but for the other 99 percent of the real world it’s not so straightforward.

We provide every one of our customers with safety, security, and a user-friendly experience. We are a browser-based service. Wherever you are in the world, your life’s most vital records are protected by your personal username and password at KeepYouSafe.Com.

2) Security. Everything our members store in their Online Safe Deposit Box is encrypted using 256-bit AES encryption. In our case, “military grade encryption” is not marketing hype. The only copy of a member’s key or password is with the member. Keepyousafe.com does not store a copy of the member’s password. Our systems are locked down, monitored, audited and reviewed on a daily basis to ensure maximum security.

3) 24/7/365 days a year. What good is protecting your vital information, if you can’t get to it when you need to? We’ve placed “hot” backup servers in the U.S. and in Europe where all our customer’s data is securely replicated. You are always protected.

TechAddress: Who is your target customer or audience?

KeepYouSafe: Anyone that values the safety, security and protection of their vital documents will value from our service.

We will target consumers who are aware of the importance of safely storing their most important documents – business travelers, investors, retirees, small business owners, etc.

We will also be introducing an approved affiliate program and “white label” service. We believe these partnerships will help drive additional growth for the company.

TechAddress: Any new things in particular that you’re working on right now?

KeepYouSafe: We have plans to launch a “white label” service that allows companies to offer branded Online Safe Deposit Boxes to their customers, clients, prospects and employees, and is powered by KeepYouSafe.com. Stay tuned for future announcements via our blog at http://us.keepyousafe.com/blog/.

TechAddress: Where do you see your company heading in the future?

KeepYouSafe: We are focused on creating tools to not just help people “survive” a catastrophe, but be “ALIVE”. The name of our company is Information Survival. We have some patents in the pipeline and are looking at innovative ways to help both consumers and businesses protect and secure their vital information.

For example, imagine layering our global secure Information Survival network (API) over a health care records system, within the HR department of a Fortune 500 company or a credit card processing network. The uses are truly endless.

TechAddress: Any negative feedback or criticism regarding technology and services?

KeepYouSafe: The comment we hear a lot is “why do I need your service, I can just encrypt my data and email it to myself”? Sure, YOU can, but can your mother, father, sister do the same thing?

Is your ISP or web-based email provider dedicated to keeping your data secure and available in a catastrophe? Will you even have the ability to decrypt the data when an emergency arises?

We didn’t build KeepYouSafe.Com for geeks. We built it for consumers looking for a safe and secure online service to store their most important documents and information.

TechAddress: So what would